Our primary audience in keeping with the codes and conventions typical of the Sci-fi genre is 15+ teens and young adults (with a slightly stronger marketing likelihood towards males), this is due to the strong Taboo themes and heavy Drug use. We looked at many institutes that would typically distribute and produce this type of media and genre, we decided to focus more specifically on Warner Brothers Pictures, as they are also relateable to the movies we analysed during the research stage.
The social groups represented in our movie is teens who possibly are exposed to the effects of drugs, this is relateable to real life and the typical codes and conventions of the Sci-fi genre as shown in the likes of A Scanner Darkly and Limitless.
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